National Fisherman highlights the impacts of Seafood Nutrition Partnership's latest initiative, Eat Seafood America!
Impact of Donors
We thank you and need you!
Donors and volunteers make the mission and work of Seafood Nutrition Partnership (SNP) possible. We thank you for supporting our work with your time, treasure and talents. We cannot do this critical work without you and together we will continue to increase seafood consumption in the U.S.!
EAT SEAFOOD AMERICA! CAMPAIGN
The Eat Seafood America! campaign is a unifying consumer-facing campaign to encourage Americans to buy and eat sustainable seafood for health and to support the U.S. seafood community affected economically from COVID-19. The campaign includes a combination of campaign assets and messages, digital media outreach, public relations outreach, and earned media. We invite you to join and support this campaign.
little seafoodies digital campaign
SNP recently completed an eight-week digital pilot campaign in Indianapolis, where seafood dollar sales grew by 2.4% promotional period year-over-year, generating a 300% return on investment. LEARN MORE
outreach & education for point of purchase
SNP recently boosted top retail RDNs’ understanding of sustainable seafood by 86% with new resources on how to buy sustainable seafood. RDNs are the in-store experts consumers turn to for nutritional advice, so as we increase their knowledge, educating them on certifications to look for, species available and the ease of preparation, they in turn directly advocate for increased seafood purchases.
Annual Report
- 1.3 BILLION total communications impressions
- 2.4% seafood dollar sales growth in launch of Little Seafoodies Digital Pilot Campaign
- 7.7 IQ point gain in children when moms ate seafood during pregnancy, as shown in two PLEFA journal papers supported by SNP SNAC
- 26,000+ registered dietitians reached to date
2020 Underwriting Sponsorship Opportunities now available!
Partner with SNP to get your company and brand in front of thousands of RDNs, industry leaders and end consumers.
SNP News
Nelson Griffin of Red Lobster® Joins Seafood Nutrition Partnership Board
The Seafood Nutrition Partnership is pleased to announce Nelson Griffin of Red Lobster® is joining its Board of Directors.