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Joe Urban

K-12 Ambassador
Joe Urban

Joe Urban is the Director of Food and Nutrition Services for the Greenville County Schools in Greenville, South Carolina. Greenville County Schools is the largest school district in South Carolina, and the 43rd largest in the United States with 76,000 enrolled students. Joe leads a team of 750 foodservice professionals that serve over 14 million nutritious school meals annually out of 101 schools throughout Greenville County.

Joe Urban has over 28 years of diverse food service management experience and has been in the K-12 food service industry for the last 10 years. As a tireless advocate for healthy school food, Joe has made it his mission to reinvent school food in Greenville, and is an influencer throughout the national K-12 school food industry. Joe’s passion for healthy school food and a love for seafood resulted in Greenville County Schools raising the bar for seafood in schools. Joe’s school menus include Mahi-Mahi Tacos, Salmon Caesar Salads, Seafood Lobster Rolls, Alaskan Pollock, and more.