Good news: 1 in 3 Americans have added seafood to their diets in last year.
However, findings from a 2017 survey commissioned by the Seafood Nutrition Partnership found a significant knowledge gap between Millennials and older generations as it relates to understanding the full spectrum of seafood’s health benefits and adding it to their diet. Only 23% of Millennials have added it to their diet to eat more healthily, compared to two-in-five Boomers (41%).
The survey found that more than half of Americans (56%) know that seafood is high in protein, but far fewer associate it with other positive health benefits, particularly as it relates to heart health. More specifically, while two-in-three Baby Boomers (63%) know that seafood is good for their heart, only 36% of Millennials are aware of this fact.
On behalf of Seafood Nutrition Partnership, Ketchum Global Research & Analytics (KGRA) conducted an online survey of 1,129 U.S. adults ages 18+ across the country. KGRA used the field services of YouGov to collect audience data. Stat testing was done at a 95% confidence level and the margin of error was +/-3%. The survey was in field February 15-16, 2017.
The 2015 GOED omnibus survey also asked people about their supplement and omega-3 consumption. The findings, which surveyed 1,012 U.S. adults nationwide, show 57% of people take a multivitamin and 35% of respondents specifically take an omega-3 dietary supplement, with fish oil supplements the biggest component of omega-3s in the U.S. diet. A subsequent global survey found supplements are more popular in U.S. compared to other countries surveyed.
The staff, Board of Directors, and chef ambassadors of the Seafood Nutrition Partnership invite the public to join us in sharing the health impacts they have achieved through the Healthy Heart Pledge. We invite you to share your story!